Support Kidscape This November in Honour of Anti-Bullying Week!

Posted on 21 Oct 2020 by Amy Jackson

Kidscape - The Anti-Bullying Charity That Truly Helps

Kidscape Logo

Kidscape works directly with children and families who are experiencing bullying. The charity is committed to using the power of education in order to change lives and support teachers and those who work with children to help prevent and respond to bullying. They work in England and Wales, providing workshops for children and families, which teach confidence and assertiveness skills to help tackle a bullying situation. After attending a Kidscape ZAP Anti-bullying workshop, 95% of children felt better about themselves and 98% felt more able to deal with a bullying situation. In the longer term, 90% of children experienced an improvement in their mental health and three quarters of them experienced less bullying.

Kidscape’s vision is simple. They want all children to grow up in a world that’s free from bullying and harm, alongside adults who keep them safe as well as help them to reach their full potential. Their mission is to provide advice, training and practical tools to children, families, carers and professionals, in order to prevent bullying and protect young lives.


Why is Kidscape’s Work Important?

According to research from the Department for Education, at least one child in every class is bullied on a daily or weekly basis, with 6% of children experiencing bullying every day in the UK - equivalent to one child per classroom. Bullying is defined as “the repetitive, intentional hurting of one person or group by another person or group, where the relationship involves an imbalance of power.” It takes on many forms, such as verbal, physical, emotional, or cyberbullying, and in a lot of cases it can be a combination of these. It has a significant impact on a child’s self esteem and mental health, as well as their relationships and education. By law, bullying is a child protection issue, and we all have a legal duty to keep children safe from bullying and harm.

For young lives, bullying is devastating. It can result in anxiety, depression, self harm, and even suicidal ideation in children who experience it, with these effects lasting into adult life. Ultimately, this can affect academic achievement, relationships, and long term physical and mental health.

Kidscape gives hope and help to thousands of children and families every year, and they work with communities throughout England and Wales to help keep children safe.

Impact of Their Work

Kidscape have a five main ways to reduce the impact made by bullying and harm:

- Building support communities.

- Reducing loneliness and isolation.

- Promoting positive relationships.

- Supporting wellbeing and resilience.

- Helping children to recognise and respond to bullying behaviours.


Kidscape’s Values

Kidscape believes that every child has the right to live their life free from bullying and harm. Believing that all adults have a duty to create a safe and nurturing environment for children, they value the role that parents and carers have, working alongside them to keep kids safe. Through working together, more young lives can be protected.

Monday 16th November marks the start of Anti-Bullying Week. That’s why this month, we’re supporting Kidscape in our charity poll - cast your vote for them today and help keep more children protected from bullying. Find out more about the charity and how you can support them further by visiting their website:

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